Rua Growth Fund participated in Ejari's $14.65 million Seed round, supporting the Saudi-based property technology and fintech platform that provides a Rent Now, Pay Later (RNPL) solution. Founded in 2022, Ejari addresses the need for more flexible rental payment options in Saudi Arabia, where over 70% of rentals are paid annually or biannually. The platform has already generated over $30 million in demand and operates in 17 cities across 8 regions in Saudi Arabia.

Ejari's Co-Founder and CEO, Yazeed Al-Shamsi, expressed excitement about the funding: "With this new investment, we’re poised to enhance our technology, expand our product offerings, and deliver exceptional value to our clients. Our mission is to democratise access to the rental market and lower barriers for tenants, and this funding brings us closer to that goal."

He also highlighted the strong growth prospects in Saudi Arabia’s real estate sector, with developments like the 2030 Riyadh Expo and Vision 2030 initiatives driving demand for Ejari’s RNPL service.

This investment will allow Ejari to strengthen its position in the growing Saudi rental market, with a focus on expanding its product offerings and solidifying its leadership in the RNPL segment.