The Saudi ride-hailing sector is expected to experience a fourfold increase in growth over the next five years, according to Hammad Ehtesham, CEO of ride-hailing app Jeeny. Speaking on the sidelines of the Saudi Tourism Forum, Ehtesham highlighted the sector's rapid expansion, outpacing many of its regional

Ehtesham revealed that operations surged by 40% last year, a trend he anticipates will continue into 2025. He attributed this impressive growth to several key developments in the Kingdom, including an increasing number of visitors, ongoing infrastructure enhancements, and a surge in both foreign and local investments.

Jeeny has surpassed 2.5 million active users and has contributed to creating nearly 40,000 jobs, Ehtesham stated. He emphasized that the company’s success stems from its commitment to localization and an in-depth understanding of customer needs. By continuously monitoring challenges faced by customers and refining the user experience, Jeeny has been able to maintain its strong market presence.

The launch of the Riyadh Metro network has significantly influenced Jeeny’s operations. Ehtesham noted a 10% increase in ride-hailing demand in areas surrounding metro stations. Jeeny is currently in discussions with relevant authorities to explore potential collaborations, including service integrations with Riyadh Metro and other public transport networks, to improve the efficiency of intercity transportation.

Jeeny maintains a pricing strategy designed to offer affordable trips while ensuring fair earnings for drivers. The company aims to balance service costs with quality to enhance customer satisfaction. Ehtesham acknowledged that competition in the Saudi ride-hailing market remains strong, which encourages continuous improvements in service quality, pricing, technical support, and product innovation.

With Saudi Arabia’s ride-hailing sector poised for substantial growth, Jeeny continues to position itself as a key player in the industry, driving innovation and accessibility in urban mobility.